KEEP UP WITH THE PACE OF MODERN RETAIL
THINGS YOU NEED IMAGES FOR: SELL SHEETS, CATALOGS, ONLINE RETAIL, MAGAZINES, YOUR SOCIAL MEDIA PRESENCE, YOUR WEBSITE, LITERALLY ANY ADVERTISING YOU PLAN ON DOING AT ALL.
THINGS YOU HAVE IMAGES FOR: THE FRONT OF YOUR MOM’S FRIDGE, CHRISTMAS CARDS
67% of consumers said that the quality of a product image is "very important" in selecting and purchasing that product.
THE CREATION OF A DIGITAL IMAGE MAY SEEM COMPLICATED, BUT WE MAKE IT EASY FOR YOU.
JUST SEND US THE CONTAINER AND LABEL DESIGN AND WE'LL TAKE CARE OF THE REST.
NO LABEL DESIGN? WE CAN HELP WITH THAT, TOO.
First, we create the shape of the container.
Next, we identify the color and texture of each part of the object.
Finally, we add lights, shadows, and the finishing touches that make it look better than real life.
FAQ
HOW IS THIS BETTER THAN PHOTOGRAPHY?
By using digital imagery, you can show your product in endless ways, before the first bottle has even rolled off the line.
We create a digital version of your product and can then manipulate it to give you photorealistic renders with any lighting, from any angle, in any environment with a much faster turn around time than photography.
There's a reason the big companies are all going digital. It makes product imagery much faster and simpler.
WHO ELSE IS USING DIGITAL RENDERINGS?
Here’s a VERY brief list of things you thought were photography but are actually digital renderings:
- Over 75% of the IKEA catalog.
- Every car you've seen in a commercial.
- Any bottle that looks sweaty in that perfect kind of way
- Most of the weather in movies and television.
- Ironically, most of the product photos of digital cameras (and most electronics).
- I could go on, but we both have things to do.
CAN I AFFORD DIGITAL IMAGERY?
It looks expensive, doesn't it? That's the point.
But digital imagery is much more cost effective than traditional photography. And there won't be any surprise, last-minute fees.
The more varieties you have, the less they'll each cost.
And if you need images in different resolutions, from different angles, with different labels, or with different lighting it will be so much more affordable than reshooting.
THAT SEEMS REALLY COMPLICATED
Oh, no. It absolutely is. That's why we're going to handle it all for you.
All you need to do is send us a sample of the container (an empty one will work just fine) and send us your label art in a print-ready format like illustrator.
We'll handle the rest. And we'll send you proofs so that you can sign off on the look.
We give you huge, sharp images for every marketing / sales sheet / online / print need.
Need it changed? Need it bigger? Need something extraordinary? We can help.
I'M IN A HURRY, I NEED IMAGERY NOW
No problem! We can rush orders for an additional fee and have new products ready for you in as little as a week.
Just have a new flavor in the same bottle? We can rush those in 24 hours.
I HAVE A LOT OF SEASONAL AND SHORT-RUN PACKAGING
That's what we do best.
Once we have the container modeled, we can change the label painlessly. Whether you need a whole new label for special edition packaging, or a couple of last minute fixes, we can have those for you in as little as 24 hours.
DOES CGI REALLY LOOK REAL?
The thing about CGI is that you only notice it when it’s really, really bad.
When done correctly, digital imagery blends seamlessly into its surroundings and looks even better than traditional photography.
WHAT ARE YOU WAITING FOR?
WHO WE ARE
Mirar is a 3D graphics studio located in Austin, TX.
Creative Director, Adam Gravois, spent 20 years creating breathtaking visual effects for movies, television, and video games.
He's brought that experience and attention to detail to the world of product visualization to create stunning imagery that will delight your customers and make your product look its best.